Introducing Citivus: The Generative Engine Optimization Platform for Modern Brands

A New Era of Search Requires a New Approach

Search has changed. People no longer rely solely on traditional search engines to find information. Instead, they ask AI-powered platforms like ChatGPT, Perplexity, and Gemini to provide instant answers.

For brands, this represents both an opportunity and a challenge. How do you measure your visibility when your brand is mentioned in AI-generated responses rather than on web pages? Traditional SEO tools were never designed to answer these questions.

This is where Generative Engine Optimization (GEO) comes in — a new approach to understanding and influencing AI search visibility. Citivus is the platform to provide brands, marketers, and CMOs with the insights they need to thrive in this AI-driven search ecosystem.

What Is Citivus?

Citivus is a Generative Engine Optimization (GEO) platform designed to help brands monitor, measure, and improve their visibility across AI search engines. It empowers marketing teams to make sense of complex AI search outputs, understand competitors’ strategies, and act on actionable insights.

Think of it as a complete AI search intelligence dashboard — one that goes beyond traditional SEO metrics to deliver insights tailored to the AI-first world.

Key Features of Citivus

1. Continuous Brand Monitoring Across AI Search Engines

Citivus continuously tracks how AI engines mention your brand. Unlike conventional SEO dashboards, it captures real-time AI-generated answers and identifies patterns in brand visibility, frequency, and context.

Marketers can answer questions like:

• How is my brand being referenced across different AI providers?
• Which AI platforms favor my competitors over my brand?
• Are there sudden shifts in visibility that require immediate attention?

This level of AI monitoring ensures that brands are never caught unaware in the rapidly evolving AI search landscape.

2. Advanced Industry Metrics: Mention Rate, Net Sentiment & Citations

Citivus translates AI visibility into actionable metrics:

• Mention Rate: Measures how often your brand appears in AI responses.
• Net Sentiment: Captures whether mentions are positive, negative, or neutral.
• Citations & Sources: Identifies which domains and URLs influence AI answers for your brand and competitors.

By combining these metrics, Citivus provides a 360-degree view of brand performance in AI search, bridging the gap between traditional SEO and AEO (Answer Engine Optimization).

3. Competitive Benchmarking & Share of Voice

AI search doesn’t exist in a vacuum. Citivus allows you to benchmark your brand against competitors by analyzing:

• AI Visibility Score: How often your brand appears compared to competitors.
• Share of Voice: The proportion of AI mentions your brand commands in your industry.

This enables teams to identify gaps, capitalize on strengths, and stay ahead in SEO for AI, ensuring that generative search results favor their brand.

4. Insights Across AI Providers & Bias Detection

Not all AI engines treat brands equally. Citivus uncovers platform-specific biases, revealing whether certain providers underrepresent your brand or favor competitors.

Understanding these biases is crucial for:

• Shaping content strategies to align with AI provider logic
• Adjusting marketing efforts based on platform-specific performance
• Maximizing visibility across multiple AI search engines

5. Citations & Source Analysis

Citivus digs into the source URLs and domains AI engines rely on when generating answers. This allows marketers to see:

• Which websites are influencing AI perceptions
• Whether competitors are gaining more traction via high-authority sources
• Opportunities to improve brand visibility by targeting key citation sources

By acting on these insights, teams can increase the likelihood that AI answers include their brand, effectively optimizing for SEO for AI and AEO simultaneously.

6. Competitive Intelligence & Emerging Threat Detection

Citivus doesn’t just track current competitors — it identifies emerging threats. By analyzing AI search trends, the platform surfaces:

• Rising competitors in your industry
• Shifts in AI mention patterns that may impact market perception
• Actionable insights and threat levels to guide proactive strategy

This allows marketers to adapt before competitors take the lead, a capability missing from traditional SEO tools.

7. Smart Monitoring & Alerts

With vast amounts of AI data, knowing what matters is crucial. Citivus features a smart alert system to notify teams of:

• Changes in mention rates or sentiment
• New citations impacting brand perception
• Competitor activity spikes

This ensures teams focus on actionable intelligence rather than noise, improving decision-making in real time.

Why Citivus Matters

Generative AI search is no longer a niche concern — it’s the new front door for discovery. Brands that ignore this shift risk being invisible to audiences who increasingly rely on AI for information.

Citivus empowers brands to:

• Understand how AI interprets their presence
• Measure performance using industry-first metrics
• Benchmark against competitors and emerging threats
• Make informed decisions to improve visibility and influence

This is more than SEO — it’s Generative Engine Optimization (GEO), an AI-first approach that redefines digital brand strategy.

Start Your Free Trial Today

Citivus is now live and ready to help brands take control of their AI search presence.

Experience the first platform that combines brand monitoring, AI visibility metrics, competitive intelligence, and smart alerts — all designed for the AI-first era.

👉 Start your free trial and see your brand the way AI sees it.